My friends and I have had so much fun playing with our Fitbits over the last year. The daily and weekly challenges have been loads of fun, but we found there were times when we were losing steps simply because we didn't think the plain FitBit band was appropriate for an evening out. It was about 6 months ago I set out to design a band that would allow me to keep up my steps, and look great at the same time.
After months of designing, I finally had my first FitBit band embellished with Swarovski Crystals. After wearing the band one time around my group of friends, I started getting requests to create bands for them, and then their friends, and then their friends. After awhile I began getting creative with different styles of bands so we weren't all wearing the same thing, and aside from a few tweaks here and there, that's where the current collection of FitBit bands came from.
Now, after a lot of hard work, we've launched our website making these Fashion FitBits available for everyone. The collection is growing everyday, and more and more people are able to wear their FitBit more like a piece of elegant Swarovski Jewelry. We sure hope you like the bands as much as we've loved designing and creating them.